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Tesco: rather a lot of help
Every little helps’ says the Tesco strapline – but Computers for Schools has become the UK’s biggest education support project, contributing rather a lot to local communities over its nine year history. Only ever part of what Tesco does, the company’s focus is now broadening still further to address wider social responsibility issues.
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Toyota in the UK:
applying corporate philosophy to a social agenda
The UK motor industry is in the spotlight after BMW’s decision to sell Rover. Here we look at another overseas investor, Toyota, and how it manages community programmes in the light of its strongly held philosophy: that it can best benefit all its stakeholders by being successful and well-managed.
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Marsh: managing risk,
acting responsibly
Some say community relations is increasingly about managing the company’s social risk, identifying and defusing possible points of tension with the world outside. If so, a risk management company ought to have some lessons to share. Here we examine Marsh, recently formed from the merger between J&H Marsh & McLennan and Sedgwick.
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South African Breweries:
going global, being accountable
South African Breweries entered ranks of top 100 UK-based companies when it joined the London Stock Exchange in 1999. With a strong reputation for community involvement, investing at least twice the UK norm, it sets a standard others will find hard to match, especially as it is now moving to address wider accountability issues too.
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London Weekend
Television: using the power of publicity to build partnerships
Media companies can bring an added ingredient to their community involvement - the power of publicity. Here we examine how London Weekend Television is using TV and help from other companies, in an innovative arts and education programme for young Londoners.
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BAA: from community
relations to social sustainability
Britain's private sector airports company has publicly embraced sustainability and promised accountability to all stakeholders. This profile examines the challenges it faces in making a reality of a promise which goes beyond almost all leading companies.
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The Royal Bank of
Scotland: new parliament, new challenges
With the Scottish Parliament sitting again in Edinburgh, leading businesses face growing demands to play a full role in society 'north of the border'. Here we examine how one of the biggest is meeting the challenge.
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PowerGen:changing
company, changing communities
Few industry sectors have experienced such profound change as electricity. For PowerGen, moving from state to private sectors and embracing competition, its communities are changing rapidly as the business strategy develops.
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Nationwide Building
Society: 150 years as a mutual
Nationwide has successfully fought off attempts to force an end to its mutual status. Central to its strategy is providing quality products offering value in the market place. But a generous community contribution, spearheaded by a new foundation, is also part of the armoury.
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Railtrack: part of the
community
British Rail has gone and that vital public service, the rail network, is now shared between Railtrack and the train operating companies. Here we examine how Railtrack as a new company is developing community partnerships and meeting its wider social responsibilities.
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Levi Strauss: leadership
in practice
The name Levi Strauss has long been synonymous with corporate philanthropy and responsible business practice. Now under intense pressure in the market place, can the company sustain its approach?
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