Home / Categories
Profile
Barclays builds better corporate responsibility
Briefing speaks to Barclays about the group’s realignment of corporate responsibility and community investment strategy with its core business, bringing the focus back onto finance both at home and abroad.
| ||
|
In the spotlight: The
Body Shop
It's business as usual at The Body Shop after L'Oréal proposed to buy the company in March. Briefing talks to The Body Shop's director of global values about life after the takeover and how the two companies hope to 'share their strengths'.
|
In the spotlight: John
Lewis
Employee co-ownership and its constitution means CSR comes quite naturally to the department store to supermarket chain. This is not to say Europe's biggest industrial democracy doesn't face its own unique set of challenges.
|
|
|
Diageo: drinking
responsibly, working responsibly
From responsible drinking policies to community investment, the world's largest premium drinks business faces a distinct set of challenges. Geoffrey Bush tells briefing how the company manages responsibility across its diverse international operations.
|
Boots Group: continuing
the social legacy
Social responsibility has traditionally been at the very heart of the way Boots conducts business. With the publication of its first CSR report, the household name is realising the importance of articulating this vision.
|
|
|
BAA: not in my backyard?
Part national asset, part local headache, airports are the subject of ongoing public debate. As the UK's largest airport operator, BAA has found itself at the centre of such discussions for almost 20 years. One lesson it has learned is the importance of ensuring social and economic benefits spill over the airport fence into the immediate community.
|
Cadbury Schweppes:
philanthropy reinterpreted
John Cadbury and his son George were committed Quakers. They believed that if they did business with the best of motives, everyone could benefit. More than 170 years later, their vision still holds good.
|
|
|
Microsoft: from the
inside out
The largest subsidiary in the Bill Gates empire, Microsoft UK has earned itself an impressive reputation as a responsible employer. Briefing considers its progressive employment policies and the doors they are opening for a wider CSR strategy.
|
Allied Domecq: a public
affair
The legislative knives are out for the drinks industry as public health officials and consumer groups pressure government to curb irresponsible drinking. Allied Domecq’s proactive political engagement strategy and progressive marketing policy could just keep the regulators from its door.
|
|
|
AVIVA: tackling CSR at
the local level
The very nature of their business means financial service providers are under constant scrutiny. Briefing examines Aviva's CSR management programme and discovers challenges at both the local and international level.
|
BSkyB: Broadcasting
responsibility
To a company that broadcasts into the community, corporate responsibility plays a key role in business strategy. Oliver Wagg talks to Ben Stimson about how BSkyB manages responsibility across its diverse network of operations
|
|